→ Packshots
Canon EOS R7 + Photoshop
For this project, I brought together my passion for photography and my expertise in image editing to craft a series of standout product packshots. Leveraging the exceptional performance of the Canon EOS R7, I captured ultra-crisp product images. These visuals were then elevated through detailed post-production in Photoshop, where I fine-tuned color accuracy, enhanced textures, and added eye-catching graphic elements to create professional, impactful results.
Art Direction | Branding | Packaging Design | Photography
Higreen CBD
I.D. Swiss Botanicals is a new Swiss cosmetics brand that combines CBD-based plant formulations with the latest advances in neuroscience. I designed a distinctive visual identity that embodies the brand’s concept and universe. Additionally, I meticulously developed a communication system that powerfully conveys the brand’s message and resonates with its audience.
I.D. Swiss Botanicals
I.D. Swiss Botanicals is a pioneering Swiss cosmetics brand that integrates CBD-based plant formulas with cutting-edge neuroscience. I created a compelling visual identity that reflects the brand’s concept and unique universe. Furthermore, I meticulously designed a communication system to deliver the brand’s message with clarity and impact.
Packaging Design
I had the opportunity to design the packaging for the I.D. Swiss Botanicals brand. This project began with the meticulous creation of mockups in Illustrator, followed by coordinating the production process with a printing company. To complete the project, I captured the essence of the finished product through professional photography, highlighting every distinctive detail of the design to truly showcase the product’s value.
Aime Cosmetics
In this packshot, the AIME cleanser, which I lightly used to capture its essence, unveils a renewed elegance. My goal was to give it a subtle yet refined presence. It now embodies the understated luxury and timeless grace that define every skincare ritual. I paired it with a luxurious background to enhance its sophistication and highlight its elegance.
Packshot and Retouching
I thoroughly enjoyed creating packshots of various products I found at home, enhancing them using advanced retouching techniques in Photoshop. This process allowed me to refine details and bring out the full potential of each product, showcasing them in a professional and polished way.
Packshot and Retouching
To start, I captured a photo of the Ushuaïa shower oil, then added a drop shadow to give it depth. Next, I designed a custom background in Photoshop to highlight the product, incorporating a soft light emanating from behind the object to enhance its presence and create a visually striking composition.
BEFORE
AFTER
“This project allowed me to explore the power of detail in photography and retouching. I particularly enjoyed working with light and shadows to add depth and character to the product, while designing a custom background that highlights its identity. It was both a technical and creative exercise, enabling me to refine my Photoshop skills and enhance my expertise in visual composition.”