01 / Context
An identity for the 200th anniversary of Peru's independence, celebrated in France. It translates cultural heritage into a bold, contemporary visual language.
02 / Visual system
A modular system of custom typography, symbols and patterns inspired by Peruvian culture. Each element works alone and as part of one scalable language.
03 / Applications
Posters, printed materials, merchandise and spatial design, consistent and visible across every format of the event.